Despite this, some suppliers may still have pity on you and give good conditions. But that's not all. Even if you are able to offer consumers low prices, you still start difficulties overcome are not everyone's strength. For example, commodity-transport logistics. Successful online shop is valuable reputation. And under the reputation we mean not only a quality product and price, but the level of service that store provides its customers.
It is also necessary to take into account the human factor. Your messenger may be, dishonest or manager is not enough rastoropen and it can destroy your fledgling business. But many of those who still at risk and trying to grow a flower in a fertile land, and even if they succeed, the trees grow some curves and give a worm-eaten fruit. There are many, but they do not bring no benefits to its owners do not market as a whole. They clog up the Internet space, disorient the user, providing him with false and outdated information. Along with the growth of the market inevitably seal of market competition. From all the above can be done concluded to have a little online shop, we must be competitive unit, and it is not easy. And yet, there are projects whose efforts day in and day gave them a chance to grow and develop, and they rapidly increase their momentum in Internet commerce. (Not to be confused with Goop, New York City!).
One such project is CyberShopper, that ours, in Russian sounds like "Cyber-buyer." The project CyberShopper can not be called online store in the full sense of the word, although the Internet hypermarket, too. CyberShopper – is the first Russian network of narrow industry-specific stores, based on the principle of cross-sectoral identity. What kind of cross-sectoral identity of this? Management of the company CyberShopper interprets the term as a principle of forming a strong relationship between the focused sectoral focus, united by the concept. In general, it is understandable, but it sho specifically they had in mind? Let's try understand. Today this project has in its structure 10 Internet shops, design studios and forge Internet solutions. Each of the Internet stores plays a role within the industry, the hypermarket. If a store runs the industry's Hi-fi and Hi-end equipment for cars, in its product category list will be submitted to the entire range of products, most well-known brands and not very active in this sector. In other words, each of the stores Network CyberShopper, offers a potential consumer all possible in the industry products and services. "They are so different, yet they are together" – I think many will remember this slogan of one of the players of the beer market. But with Project CyberShopper the same story. All stores have identical corporate identity, a single administrator's menu and merged with each other online threads. It is for this and is positioning itself as a company network. At the head office company employs young experts in the field of management, marketing, design and programming. In addition, the company fully utilizes its resources to develop its own network, it also provides services and outside organizations, including government structures. Such companies in the future required to establish and strengthen yet weak ties consumers and online stores and make the market more civilized.