We can say that knowledge is power, and which is not informed does not have this power. Therefore use these means of communication is essential today is important that enterprise-wide integrated the internet in all its departments, since this will grow quickly. Thus succeed, contacts at regional and international levels, and improve your sales and your image. Importance of social networks what is published in social networks on the internet, can be used against or in favor of the company, person, or entity. It is therefore important to use it in our favor in a manner suitable for example: some employees of a franchise Domino of Pizza recorded the time worked and then went up the video on YouTube.com. The video shows them when performing dirty acts with food that would send home. Pete Cashmore addresses the importance of the matter here.
Million people watched the video and change your perception of this company and damage its image. The strangest thing is that this company, as recognized at the global level, has not done something! The company had used the same means to counteract this video and clean up its image. In this kind of cases are recommended to the company the do the following: 1.-subscribe to Google Alerts service, this service will give us daily alerts on keywords (name, company, etc.) that interest you within Google, to find out what is being said or public about the person or company. To broaden your perception, visit Robotics. 2.-In the same way, by using TweetBeep Alert you can also get alerts about what people are saying the company or person on Twitter, another popular social network. Obviously Yes Dominos Pizza had used two tools mentioned above, surely would have:-heard previously for reactive. -Reacted more quickly, promoting the abolition of the video on YOUTUBE.
-Offset the damage done to its image. -Saved efforts in communication. To make the most of social networks, it is important to fully understand the concept of social network and how you can apply in a way that will help you grow your business. Why can you get strategic alliances, communication, contacts clients or even companies and you can also search for new niche markets do work the social media? If they work, but you have to know how to manage them for the benefit of the company or person. When we are a social network users see how power companies and as they expand your horizons… The effectiveness of social networks, is proven to be used in way that benefits him or how damaging it. It is also unethical to use them to harm other people or companies with false testimony. Examples of social networks MySpace: is a web space that you can customize with videos, blog, photos and many varied applications. Facebook: It began as a social network of University students, but their marketing strategies have become the most important generalist social network in the world. Flickr: The biggest social network of exchange of photographs and photography enthusiasts. Skype: In addition to being a social network, is a telephone service. It allows video calls and normal calls. Tuenti: A very similar to the Facebook social network. Twitter: Social network for Exchange of above all professional interests and literature.